The Real Estate Event (TREE), a leading platform for conferences and networking, will host on September 11, 2025, at Restaurant Diplomat & Loft Diplomat Bucharest, an anniversary edition under the theme “The LEGACY”, marking 35 years of evolution and consolidation of Romania’s real estate market.
The event will bring together the pioneers who laid the foundation of this industry and the representatives of the new generation of entrepreneurs and investors, in a framework of strategic dialogue, inspiration, and reflection.
This year’s edition includes The Real Estate Event Conference, an Awards Gala of recognition – The Trophy of Excellence, and introduces Coffee Table Book – The LEGACY Edition, the first limited edition book in Romania dedicated exclusively to the history of the real estate market, produced in a premium editorial format.
The objective of The Real Estate Event 2025 is to create a defining experience for the Romanian real estate industry, bringing together leaders, visionaries, and professionals for a series of memorable moments. The event offers strategic perspectives on the industry’s future, complemented by valuable insights, lessons learned, and success stories of the founders who shaped the market after 1990. It provides a context for understanding how the industry’s benchmarks were built and what directions lie ahead for sustainable and relevant development.
This year’s theme, The LEGACY, is an invitation to reflect on how Romania has been transformed by the vision and perseverance of those who shaped the real estate market. From the first residential projects of the 1990s to mixed-use and integrated urban developments, the event highlights the people and companies who left behind lasting milestones for future generations.
The Real Estate Event 2025 also brings recognition through The Trophy of Excellence – The LEGACY Edition, an awards Gala dedicated to companies and leaders who decisively influenced the evolution of the real estate market and contributed to the transformation of Romanian cities over the past three and a half decades. It is a gesture of appreciation for excellence in the industry and for the valuable legacy left to future generations.
“The LEGACY theme marks a milestone in the history of Romania’s real estate market. 35 years after the transition to a market economy and the emergence of the first entrepreneurial initiatives in real estate, this is the right time to take a moment and look back with gratitude, but also with responsibility for the direction we are shaping for the future. In this way, we celebrate both the history and the future of an industry that plays a vital role in Romania’s sustainable development. THE REAL ESTATE EVENT aims to become the voice of the real estate community – a space where people, ideas, and visions come together, as our motto states: ‘Uniting People, Inspiring Visions’ ”, declares Loredana Popa, Founder & CEO, RETAIL365 and concept-creator of The Real Estate Event.
The conference set on September 11, part of The LEGACY anniversary edition, will bring together an exceptional line-up of speakers. Within the three main panels, speakers will address essential topics for the future of the market, in a carefully curated structure that combines the experience of the founders, the perspective of the new generation, and the creative vision of those shaping urban development, investments, and market trends.
- Panel 1 – Romania 2035: The future of residential development from major cities to emerging regions.
- Panel 2 – Driving growth in the next decade. How do we adapt to a constantly evolving real estate market?
- Panel 3 – THE LEGACY: From founders to the new generation of leaders. Strategic decisions in today’s real estate market.
The event will bring together over 150 professionals at the conference and more than 650 participants at the networking party – developers, investors, entrepreneurs, consultants, and service providers from related industries.
COFFEE TABLE BOOK – The LEGACY Edition
To honor this year’s theme – The LEGACY – we have gathered, structured, and contextualized the most relevant milestones and perspectives that define the evolution of Romania’s real estate industry. We view legacy not only as recognition of the past, but also as an act of responsibility and trust in the future of this sector.
During the conference, we will announce a selection of interviews with the pioneers – those who contributed to shaping the local market. Together with market analyses and valuable insights from the residential, office, retail, industrial, and investment segments, complemented by data, images, and defining moments of the last 35 years, these contributions create a complete radiography of the real estate transformations of the past three decades.
All these contributions are brought together in the anniversary volume Coffee Table Book – The LEGACY Edition, which will be officially launched in November. This represents an unique editorial milestone in Romania: the first limited edition book dedicated exclusively to the history of Romanian real estate, documented through the perspective of the companies and leaders who built this industry step by step.
The content is curated under the editorial coordination of Ionut Bonoiu – journalist and media strategist with over 25 years of experience in business journalism, Founder of BusinessPedia.ro and Head of Context & Clarity at Termene.ro.
The project is carried out with the support and expertise of the most prestigious consultancy companies in the field – SVN Romania, Cushman & Wakefield Echinox, CBRE Romania, and Colliers – who contribute with analyses, perspectives, and essential benchmarks for shaping a relevant and consistent picture of the Romanian real estate market’s evolution.
The 2025 anniversary edition also continues the partnership between RETAIL365 and www.ziare.com, contributing to the visibility of The Real Estate Event platform and facilitating the dissemination of key messages to the industry and the wider public.
„We are pleased to continue this strategic partnership, which brings to the forefront the leaders and visions shaping Romania’s real estate industry. Through the collaboration between RETAIL365 and the platform www.ziare.com, accessed by over 4 million users every month, we support the visibility of The Real Estate Event initiative for sustainable development and a tangible impact in business”, declares Daniel Dragomir, CEO & Publisher Ziare.com.
Details of The Real Estate Event – Conference & Networking Party 2025 are available at www.therealestateevent.ro.
About THE REAL ESTATE EVENT
MANIFESTO: The Real Estate Event is more than a conference – it is an incubator of the real estate future and a platform for connection among all those who influence the industry. We are determined to be an accelerator that transforms bold visions into tangible realities, shaping a real estate future that truly benefits everyone.
Co-organizers RETAIL365 and Ziare.com
RETAIL365 is a leading Romanian consultancy company, offering innovative business and marketing solutions for multiple industries, with a special focus on retail, real estate, and mixed-use projects. With over a decade of experience, RETAIL365 has built a portfolio of successful projects and acts as a complete solution provider, identifying, integrating, and coordinating resources to achieve objectives and improve performance.
Ziare.com is one of the most important news websites in Romania, serving as an information source for around 4 million unique users per month. Operating under the motto “Any important news in maximum 10 minutes”, this commitment is delivered by a team of about 30 journalists specialized in key fields such as politics, economics, justice, current affairs, health, and education.