EcoTree, an innovative digital platform designed for the field of circular economy, waste recycling and developed by a Romanian start-up, will receive 215,000 Euro for development and implementation. The financing is coordinated by Sparking Capital, as Lead Investor, in partnership with the Seed Blink crowdfunding platform and business angels.
EcoTree is an innovative B2B digital platform that accelerates the way waste collection and recycling are carried out, regardless of typology, quantity or provenance and is due to be launched in the coming months. This will bring real benefits to the waste recycling industry by digitizing the processes and the necessary legal documentation, ensuring transparency and traceability, analyzing data through business intelligence modules, special auction modules and thus, not only contributing to the increased degree of recycling of waste but also to a cleaner and more sustainable environment.
“We mainly approach companies that would like to digitise the management of operations in the area of waste and recycling. We are bringing in a simple to use software service, its implementation standing for both minimal effort and affordable price on the part of our customers. In this financing round we aim to complete the service by 100% with all the functionalities required by the beneficiaries, so that in the next period we will implement some pilot projects with relevant organizations that are of major interest for the waste management area.
Our collaboration with Sparking Capital and Seed Blink means that in addition to the financial resources component, we have also found a professional team of mentors, business consultants and passionate recycling people. Therefore, in this formula we set out to bring recycling to another level and thus become an important partner in our aim for developing a sustainable future”, the founders of EcoTree, Bogdan Andronache and Alexandru Petrescu say.
Sparking Capital is the venture capital fund which coordinated the financing process, being a fund consisting of private sources. Sparking Capital makes pre-seed and seed investments in innovative companies in the consumer-tech, fine-tech, supply-chain, property-tech, marketing-tech, digital transformation and sustainability sectors.
Together with Sparking Capital, the investment in EcoTree is made by Seed Blink, the largest equity crowdfunding platform in Romania, which democratizes the entry of private investors into the ecosystem of innovative startups, while also facilitating their access to capital.