evomag ended 2025 with a turnover of 54 million euros, marking a 12 percent increase compared to 2024, despite a challenging market environment characterized by margin pressure, intense competition, and the growing dominance of marketplace-driven sales. For 2026, the company estimates revenues of over 60 million euros, with a focus on operational consolidation, efficiency, and high-impact investments aimed at scaling the business.
The company’s performance in 2025 was supported by a combination of operational and commercial factors. While marketplaces played an important role in overall sales, results were driven by investments in logistics, inventory, and internal process optimization.
“2025 was a year of adjustment and validation of our strategic decisions. Achieving double-digit growth in a slower-growing market confirms that our investments in logistics, operational control, and sales channel diversification were the right ones. In 2026, our focus is consolidation. We are placing strong emphasis on the user experience on our platform, at a time when attracting traffic is becoming increasingly difficult and differentiation comes from the ability to convert and retain customers. At the same time, we are accelerating the automation of internal processes and the controlled expansion of sales channels to support growth driven by efficiency and execution,” said Mihai Pătrașcu, CEO of evomag.
In terms of investments, the company allocated approximately €700,000 in 2025, exceeding the initially planned 500,000 euros, primarily directed toward expanding and modernizing its logistics infrastructure. evomag invested in a warehouse with increased storage capacity, modern material-handling equipment, and inventory management systems, all of which contributed to more efficient order processing and improved product availability.
For 2026, evomag has budgeted 500,000 euros in investments, focusing on enhancing the platform’s user experience, automating internal processes, and further expanding logistics capacity. The user experience improvement project, currently underway and scheduled for completion in the first quarter of the year, aims to increase customer retention and conversion rates in an environment of intensifying competition for consumer attention.
Another key strategic pillar for the coming period is the integration of artificial intelligence into internal operations, with a focus on automating accounting, order processing, and product documentation. These initiatives are designed to reduce operational costs and increase commercial responsiveness, as efficiency continues to emerge as a major differentiator in the market.
