Ford announces new generation of electrified vehicles, includes Fiesta and Focus Hybrid

Ford will reveal significant electrification, commercial vehicle and SUV news as part of the company’s vision for a new era of mobility at a special event in Amsterdam, Netherlands, on April 2.

Steven Armstrong, group vice president and president, Europe, Middle East and Africa, Ford Motor Company, and incoming chairman, Ford of Europe, will be joined by an executive leadership team including Stuart Rowley, incoming president, Ford of Europe, to unveil news and products including a diverse family of electrified powertrain solutions for Ford customers.

Ford today announced that new 48-volt mild-hybrid Fiesta and Focus EcoBoost Hybrid models will be introduced next year, helping Ford offer one of the most comprehensive and compelling vehicle line-ups and bringing the benefits of electrification to greater numbers of consumers.

The Fiesta EcoBoost Hybrid and Focus EcoBoost Hybrid will feature a mild-hybrid architecture tailored to enhance fuel-efficiency.

A belt-driven integrated starter/generator (BISG) replaces the standard alternator, enabling recovery and storage of energy usually lost during braking and coasting to charge a 48-volt lithium-ion air-cooled battery pack.

The BISG also acts as a motor, integrating with the three-cylinder 1.0‑litre EcoBoost combustion engine and using the stored energy to provide torque assistance during normal driving and acceleration, as well as running the vehicle’s electrical ancillaries.

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