Skoda records double-digit growth in Romania, Serbia, Bulgaria and Bosnia Herzegovina
Skoda remains on the path of growth in 2015. In January, the Czech carmaker’s global sales increased 7.5 percent to 87,000 vehicles (January 2014: 80,900). This was the best January ever in the company’s history, according to a press release.
2015-02-11 11:32:11
The latest Skoda Fabia, which was launched at the end of 2014, saw sales increase 55.2 percent in Western Europe and 50 percent in Central Europe.
Skoda model campaign will be continuing over the next few months -with, among other things, the world premiere of the new Skoda Superb on Feb. 17 in Prague. Sales will launch in June. Last year, the manufacturer sold 1.04 million cars-the first time in a calendar year that the brand had sold more than 1 million vehicles.
"Skoda has made a promising start to the year," says Werner Eichhorn, Skoda Board Member for Sales and Marketing. "We are in an excellent position with our current model range and the upcoming highlights."
In Western Europe Skoda delivered 29,800 vehicles to customers in January (January 2014: 30,100). The brand recorded continued growth in Germany, Skoda's second strongest market in the world, with sales increasing 5.7 percent to 10,100 vehicles (January 2014: 9500). Skoda is the strongest import on the German market.
In the UK, Skoda had 5,100 deliveries (January 2014: 5400). The brand recorded significant growth, however, in Ireland (1,800 vehicles, up 11.2 percent), Spain (1,600 vehicles; up 39.3 percent), Finland (1,300 vehicles; up 9.6 percent) and Sweden (900 vehicles; up 19 percent).
In Eastern Europe, including Russia, Skoda's sales rose um 6.1 percent to 7300 vehicles in January (January 2014: 6,900). In Russia, despite the enormously challenging market environment, Skoda achieved a sales increase of 8 percent, delivering 5,100 vehicles to customers (January 2014: 4,700).
Skoda recorded double-digit growth in Romania (500 vehicles; up 40.6 percent), Serbia (400 vehicles; up 64.2 percent), Bulgaria (200 vehicles; up 105.7 percent), Bosnia (100 vehicles; up 6.2 percent) and the Baltic States (600 vehicles; up 97.4 percent).
Skoda also achieved further growth in Central Europe in January, where the brand's sales increased 19.6 percent to 13,400 (January 2014: 11,200). Skoda's market share grew to 21.4 percent across the region.
In the domestic Czech market, the manufacture recorded sales increases of 34.1 percent to 6,300 units (January 2014: 4,700). Skoda also recorded double-digit growth in Hungary (800 vehicles; up 67 percent) and Croatia (200 vehicles; up 37 percent). In Poland, Skoda sold 4,400 vehicles, representing an increase of 3.6 percent over January 2014.
Deliveries to customers in January were up 4.7 percent on last year, with the brand selling 28,800 vehicles (January 2014: 27,500). Skoda also achieved high rates of growth in Israel (2,300 vehicles; up 89.2 percent), Egypt (1,400 vehicles; up 355 percent) and in Turkey (1,000 vehicles; up 123.1 percent). In India, Skoda sold 1,400 vehicles in January (January 2014: 1600).
The carmaker has belonged to Volkswagen since 1991. It operates at three locations in the Czech Republic, produces in China, Russia, Slovakia and India mainly through Group partnerships, as well as in Ukraine and Kazakhstan through local partners.